If you are playing in the Instagram space, you probably know that hashtags are important, right?

One technique you can use is to create brand hashtags and encourage your audience to follow them.

You might create your brand hashtag, mine would be #MessageMagnifier.

Another one is to create a hashtag to go with a program or offering. The example above is #TheRecipeForSEOSuccess, a course I did a while ago with Kate Toon. This enables both Kate and her students to highlight posts that are relevant to that specific topic.

So create your brand hashtags, use them consistently and measure for success.


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